Fine Arts & Communication
Journalism & Mass Comm
Bachelor of Science (B.S.) Major in Public Relations
Marketable Skills:
- Think critically
- Analyze and solve problems
- Communicate clearly and effectively
- apply digital media strategy to the planning, development and implementation of a public relations campaign
- apply public relations industry standards to the planning, development and implementation of a strategic communication campaign
- conduct research and evaluate information by methods appropriate to the public relations field
- critically evaluate their own work and that of others for accuracy and fairness, clarity, appropriate style and grammatical correctness
- learn how to work interdependent with a diverse team and develop a real-world perspective of group dynamics
- write correctly and clearly in forms and styles appropriate for the communications professions, audiences and purposes they serve
- apply oral presentation skills that can carry over to industry and professional needs
